Iovate Health Sciences Establishes Scientific Advisory Board to Enhance Muscle Health

Iovate Health Sciences International Inc., a prominent figure in performance nutrition, has launched a new Scientific Advisory Board aimed at advancing innovation and education in muscle health. This initiative was announced on October 30, 2025, during the SupplySide 2025 event in Las Vegas, Nevada, marking a significant step forward for the company in its commitment to evidence-based practices in nutrition.

The formation of the advisory board brings together experts in various fields, including nutrition science, physiology, and clinical research. Their collective goal is to enhance the understanding of muscle health and human performance through ongoing collaboration and education. The board’s first meeting coincided with Iovate’s introduction of a digital education series, which will focus on contemporary topics related to muscle, recovery, and metabolic health.

Raza Bashir, Chief Innovation Officer at Iovate, expressed enthusiasm about the advisory board’s potential impact, stating, “Iovate’s advisory board brings together some of the brightest minds in nutrition, research, and science. I am excited to have these members join me as we strengthen our foundation in muscle health and foster open dialogue around the latest discoveries in performance nutrition.” Bashir emphasized that this initiative will help Iovate maintain its leadership in innovation while contributing to broader discussions on health and wellness.

Meet the Founding Members

The Scientific Advisory Board comprises a diverse group of accomplished professionals, including:

– Darren G. Candow, Ph.D., CSEP-CEP, FISSN – Professor at the University of Regina and Director of the Aging Muscle and Bone Health Laboratory.
– Douglas Kalman, Ph.D., R.D., FACN, FISSN – Clinical Associate Professor at Nova Southeastern University and Co-founder of Substantiation Sciences.
– Susan Hewlings, Ph.D., R.D. – Senior Vice President of Scientific Affairs at Radicle Science and Co-founder of Substantiation Sciences.
– Michael B. Schwartz, M.D. – Board Certified Internist at Princeton Longevity Center and Chief Ringside Physician for professional boxing and MMA.
– Abbie E. Smith-Ryan, Ph.D., CSCS*D, FNSCA, FACSM, FISSN – Professor and Associate Chair at UNC Chapel Hill, Director of the Applied Physiology Laboratory and Human Performance Center.
– William Wallace, Ph.D. – Director of Product Development and Scientific Affairs at ProHealth Longevity, as well as Host of the Daily Value Podcast.

This board will guide Iovate on research priorities, product innovation, and effective scientific communication strategies. Their expertise is expected to play a crucial role in shaping the company’s educational initiatives, including the new digital content series that explores themes such as muscle preservation, nutrition strategies for performance optimization, and evidence-based recovery approaches.

Commitment to Education and Transparency

Iovate’s digital education series aims to simplify complex scientific concepts for consumers, practitioners, and industry professionals. By making this information accessible, Iovate hopes to empower individuals to make informed decisions about their health and performance.

The formation of the Scientific Advisory Board aligns with Iovate’s long-standing commitment to integrity and transparency in performance nutrition. By engaging leading experts, the company seeks to set new standards in the industry while addressing the growing demand for reliable and scientifically backed information related to muscle health and performance.

For further updates on Iovate’s initiatives and to access the educational content series, interested individuals can follow Iovate on YouTube and LinkedIn.

Founded in 1995 and headquartered in Oakville, Canada, Iovate Health Sciences is recognized for delivering high-quality, innovative nutrition products. The company offers a range of brands, including MuscleTech®, Six Star®, Purely Inspired®, and Hydroxycut®, and distributes its products across more than 140 countries worldwide.