Business
SERES Unveils Innovative AITO Line at Guangzhou Auto Show
The international auto show in Guangzhou, China, unveiled the complete product range of AITO, a brand that emphasizes the integration of intelligence into automotive design. On November 23, 2025, SERES showcased its latest technological achievements and officially launched the SERES MF 2.0 platform, which aims to redefine luxury in the automotive industry.
This year’s event marked the largest presentation yet for the AITO line, with the display featuring cutting-edge products and innovations. Since its inception, the total number of AITO vehicles delivered has surpassed 900,000. Notably, the AITO M9 and AITO M8 models secured top positions in sales within their respective price brackets of 500,000 yuan and 400,000 yuan.
Redefining Luxury with Advanced Technology
The newly enhanced AITO booth spanned 1,700 square meters and included a technology exhibition alongside luxurious experiential zones. These areas vividly embodied the brand’s motto, “Intelligence Redefines Luxury.” The launch of the SERES MF 2.0 platform represents a significant advancement for future intelligent mobility.
This platform, driven by panoramic intelligence and underpinned by intelligent safety features, offers comprehensive enhancements in intelligent energy, smart chassis, electronic architecture, and intelligent space. It is designed for intelligent electric vehicles managed by artificial intelligence.
During the exhibition, SERES also highlighted its latest technological successes, including the introduction of a 2.0T extended range technology and an ultra-integrated 14-in-1 range extension system, both making their debut at a domestic auto show.
Impressive User Metrics and Industry Impact
The AITO brand has gained significant traction, boasting over 900,000 users and amassing a staggering 21.4 billion kilometers in total mileage for its electric vehicles equipped with extended range capabilities. Impressively, 70% of this distance was covered using purely electric power. Additionally, the total mileage achieved with assisted driving exceeded 4.45 billion kilometers.
AITO’s proactive approach has resulted in 266,000 service interventions, saving users over 440,000 hours in maintenance time through remote diagnostics. This initiative has set a new standard for premium services in the automotive sector.
SERES is committed to continuing the development of advanced products that prioritize high safety, quality, reliability, performance, and value for users. As the automotive landscape evolves, SERES aims to lead with innovations that push the boundaries of intelligent mobility.
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